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Managed

Account-Based Engagement (ABE)

Our team designs bespoke, account-based campaigns that combine precise targeting, tailored messaging, and multi-channel execution to engage high-value accounts and fill your pipeline with real opportunities.

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Ventra Partners works in partnership with Sopro to deliver Managed ABE.  Sopro are a true innovator in B2B sales engagement and with 300 employees worldwide, provide the scale and expertise that deliver world class campaigns.  

How Ventra Turns Account-Based Engagement into Sales Results

Balance

Focus on High-Value Buyers with Tailored Messaging

Most outbound starts with who you can target. Ventra focuses on who you should, aligning audience selection to deal value, sales cycle, and fit.

 

We then craft role-specific messaging triggered by real market events, ensuring every outreach and follow-up is timely, relevant, and built to convert. Fewer contacts required. Better conversations had. Real pipeline delivered.

Customers love working with Sopro

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Around 10% of your TAM is likely in-market at any given time and makes the need to identify and reach these accounts even more vital.

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In market to buy

10%

90%

Out of market

OUR
APPROACH

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​Targeting & Messaging Alignment

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Targeting and messaging must reflect real buying patterns, sales priorities, and audience readiness. We identify gaps in content, persona clarity, and differentiation to ensure a solid foundation for precise audience selection and a compelling campaign narrative.

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Architect the Campaign

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Campaigns succeed when they deliver the right message to the right persona at the right time, across multiple touchpoints. This stage builds both short-term pipeline and long-term demand by developing multi-threaded engagement strategies that target key personas and their wider influence networks.

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Orchestrated Execution

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Outreach is only as effective as its execution, and execution fails without consistency, context, and closed-loop feedback. We align your Sopro delivery team to launch a live, insight-led campaign that drives qualified engagement, accelerates opportunity creation, and delivers measurable revenue outcomes.

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